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Articles about craft, code, and shipping without compromise.
Why we left Webflow after 30+ client projects
Two years, thirty-plus projects, from startups to a music label. The reasons to leave didn't arrive at once, they accumulated. Here's the honest version, and what we build instead.
Freelancer, agency, or studio: what your website budget actually buys
Five providers, five prices, and every one of them promises a custom website. What each budget band realistically delivers, how to judge quality when you can't read code, and how to tell which one you actually need.
A letter from the studio, once a month.
New writing, recent work, and notes from the studio. Sent only when there's something worth saying.
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COS & CMS8 min05 Aug, 2026Why we left Webflow after 30+ client projects
Two years, thirty-plus projects, from startups to a music label. The reasons to leave didn't arrive at once, they accumulated. Here's the honest version, and what we build instead.
Lukas Horvath
Business & Strategy10 min05 Aug, 2026Freelancer, agency, or studio: what your website budget actually buys
Five providers, five prices, and every one of them promises a custom website. What each budget band realistically delivers, how to judge quality when you can't read code, and how to tell which one you actually need.
Robert Klimant
COS & CMS4 min31 Jul, 2026PUMA, Figma, and Claude run their content on Sanity. So can you.
Three companies with very different problems chose the same content platform. We verified it in their source code this morning. What they figured out, and how the same system scales down to fit your business.
Lukas Horvath
COS & CMS5 min29 Jul, 2026What is a content operating system?
A content operating system treats content as structured data, assembles pages from tested components, and puts day-to-day control in the marketing team's hands. What the term means, where it comes from, and how to tell if you have one.
Lukas Horvath
Marketing4 min27 Jul, 2026What your marketing team should be able to change without a developer
A concrete list of what marketing should own on the website, what stays with engineering, and how fast each change should be.
Robert Klimant
Websites6 min21 Jul, 2026Webflow, WordPress, AI builders, or custom: who actually runs your website after launch?
Five ways to build a website in 2026, compared on the thing that matters: what your team can change without a developer once the site is live.
Robert Klimant
